Editor’s Note: John Reinan, a Friend of the Crowd and former Star Tribune reporter now on the PR and marketing side of things, originally posted the following as a comment on another post. We’re bumping it up to a standalone guest post to prompt a little more visibility and discussion. John last guest-posted for us here. — The Mgmt.
Have any of you seen/heard about the kerfuffle involving Wired magazine’s editor? He outed a bunch of PR people who he claimed were making uninformed, spam-like pitches to his e-mail.
Pretty much threw a public tantrum and published their e-mail addresses, saying he hoped they would be harvested by spambots and given a taste of their own medicine.
It generated a ton of comments. And, surprisingly to me, the vast majority were from PR people, piling on their outed colleagues, proclaiming that they would never do such a thing, and licking the boots of the almighty editor.
For once in my life, I stayed out of a debate and didn’t post anything. But what I really wanted to say was, Get over yourself!!!!!!!
Getting pitches is part of being a journalist. Yes, some percentage of them are spammish and not well targeted. So what? Delete ‘em. It’s not really that hard or time-consuming.
Poor, poor Wired editor, his valuable time being stolen away by unsolicited e-mails. Pardon me while I gently weep.
— John Reinan