Phased Gas Tax Increase Gives Legs To A Damaging Story

When you face an inevitably controversial story, every strategic communications counselor worth their salt will tell you the same thing: Manage the initial bad story as best you can, but, more importantly, do all you can to halt or limit subsequent follow-up stories. Reason: More damaging stories usually means more reputation damage.
Everyone [...]

Republicans Seize Educable Moment

The Minnesota Republican Party was savvy to immediately launch a television ad blistering the transportation tax increase passed by a bipartisan super-majority in the Legislature.

It’s not a particularly good ad. It looks like a thousand other doomsday political attack ads, and its glum tone is so over-the-top that many will tune out. [...]